Our goal: to offer you high quality gasoline at unbeatable prices!

Price check program
We’re watching the price
Each Ultramar station is located in a specific geographic price zone. If we spot a lower price than ours in any particular zone, we quickly lower our price. Don’t hesitate to keep us posted!

Extra checks
Each day, all employees are on the lookout for any price drops by our competitors.
Once such a drop is noted, we quickly adjust our prices.

Daily price surveys
At least once daily, we conduct a price survey for all grades of gasoline at all competing stations located in each zone.

If a survey reveals that the Ultramar prices within a zone are not already the same as or lower than our competitors’ lowest prices, we will quickly adjust our prices.